Wardrobe Ideas for Portraits and Family Sessions: A Guide to Looking Your Best

I’ve had the privilege of capturing some truly special moments as a wedding and portrait photographer based in Westchester, New York. One of the most crucial aspects of these photos is the wardrobe choice. What you wear can influence not just the final image but the entire feel of your session. So whether you are taking family portraits, a couple session, or branding photos for your small business, it is important to consider your clothing choices. They will complement your surroundings, the season, and (most importantly) your personality.

In this blog post, I’ll help guide you through wardrobe choices that will ensure you look and feel your best in front of the camera.

1) What is the Goal or Mood You’re Looking For?

Before picking out your outfit, think about the overall mood and goal of the session. Are you capturing a family moment, aiming for an elevated and professional look, or creating something for your brand? Here is how to tailor your wardrobe choices:

• Family/Couple Portraits: You will want your clothing to complement the love and connection between family members. Casual, comfortable clothes in harmonious colors work best, giving your photos a natural, warm feeling.
• Modeling Sessions: For modeling, the goal is to show off your unique style, so choose outfits that highlight your personality or a theme you want to express. Whatever best suits your style, think chic, modern, or edgy.
• Branding for Small Business: For small business owners, your wardrobe should reflect your brand. A professional but approachable look. Perhaps with pops of color that align with your brand’s palette will help clients connect with your business’s identity.

2) Consider Your Location

The location of your portrait session will greatly impact the vibe of the photos. Choose outfits that complement your environment, creating a seamless balance between your wardrobe and the surroundings.

• Urban Settings: Modern, structured clothing such as blazers, dresses, and sleek pants will complement the sharp lines of city architecture. Bold colors or minimalist tones work well in these settings.
• Nature Settings: If your session is in a park, garden, or on a nature trail, you will want clothes that reflect the peaceful surroundings. Soft, flowing fabrics in earthy tones (think beige, soft greens, blues, and pastels) blend beautifully with outdoor environments.
• Beach Sessions: For beach portraits, light, airy fabrics in whites, soft blues, and pastels work wonderfully. You can also add casual, comfortable accessories like straw hats or sandals to complete the look.

3) Recommend Based on Time of Year and Activity

The time of year and the activity you will be doing should influence your wardrobe choices. Here is a quick breakdown of seasonal recommendations:

• Spring and Summer: Lighter fabrics, flowy dresses, and casual clothing are great for these seasons. Think light colors like soft pastels, whites, and even some subtle patterns.
• Fall: Fall is the perfect time for rich, deep colors like burgundy, mustard yellow, and forest green. Layers, such as scarves, cardigans, and jackets, add texture and warmth to your look.
• Winter: For colder months, think of cozy sweaters, wool coats, and classic scarves. Darker, jewel tones (deep blues, emerald greens, and burgundy) work well in winter light.

Consider the activity, too. If you are planning a family hike, opt for comfortable, layered outfits that are easy to move in. For a more formal shoot, you might choose more structured clothing.

4) Colors: Not All Black. Not All White. Aim for Neutral

When it comes to colors, a lot of clients wonder if they should stick to black or white. While these colors can work in some situations, they are often too stark and can create a contrast that distracts from your face and expressions.

• Neutrals are Your Friend: Think soft, muted tones like beige, taupe, gray, and navy. These colors are universally flattering and won’t overpower the subjects (your family and loved ones).
• Avoid Red if Possible: I recommend avoiding red in your outfits. Camera sensors have a tricky time handling this color, often making it appear overly saturated and causing the overall image to look a bit off. Stick to softer hues or jewel tones if you want to add some color.

5) Stripes and Patterns: Proceed with Caution

Stripes, patterns, and bold designs can sometimes cause unexpected results on camera. The digital sensors in modern cameras can struggle with certain patterns, creating a “moiré” effect that makes stripes or small patterns look distorted.

If you love patterns, try to keep them subtle or use large-scale prints. If you are unsure, it is always safest to stick to solid colors or textures that won’t compete with the subject of the photo, you. 

6) KISS – Keep It Simple, Sweetheart

I often find that the best photos come from simple, classic clothing. The more basic and timeless the outfit, the more focus there is on the people in the photograph. The focus will be on the way they interact, their smiles, and their love. Busy, distracting patterns or overly trendy outfits can take away from what really matters.

When in doubt, opt for classic pieces like a well fitted pair of jeans, a simple blouse or sweater, and natural, minimal accessories. Remember, it is your connection with the camera that will shine through! Let your clothes be a supportive background to your personality, not the main event.

7) Need Help? Call a Woman Who Knows Her Stuff

I like to think I have decent taste when it comes to wardrobe choices, but let’s be real; my girlfriend is the one who truly knows how to put together an outfit that is both stylish and comfortable. So if you are feeling overwhelmed by wardrobe decisions, I recommend reaching out to the women in your life. They have probably got great advice, and they will help ensure you are looking your absolute best.

I hope this guide makes wardrobe selection for your portrait or family session a little easier! The most important thing is to feel comfortable and confident in what you wear. Your personality and connection will shine through when you are in an outfit that reflects who you are and complements the moment.

If you are ready to book your session or have questions about what to wear, reach out! I’d love to help you choose the perfect location and look for your shoot.